IGE Media, publisher of Medical News and producer of the MediStar Awards, added six new members to the Editorial Board, effective June 23. The Board provides leadership for carrying out Medical News’ mission to help the healthcare business community in Kentucky stay informed, grow their businesses and build relationships around important issues. “We are…
Using content marketing to boost events
By Ben Keeton and Sally McMahon Major events are often the drivers of success for growing organizations. Not only are they a potential revenue generator, but they also offer a unique opportunity to make a big splash among members and potential partners. A successful annual event lets young organizations demonstrate the strong work they have…
Medical News receives media award
Publication addresses healthcare issues, opportunities Medical News, a statewide publication focused on the business of healthcare, received the 2012 Kentucky Psychological Association Media Award (KPA). KPA recognized the newspaper’s dedication to informing Kentuckians about behavioral and physical health issues, dispelling stigma around mental health and revealing opportunities for health improvement and integration. Purchased in 2010…
New publishing company, IGE Media, formed
New tag line/branding identity for healthcare publishing company. IGE Media, a publishing company that serves members of the Kentuckiana business and healthcare communities, officially formed on July 1, 2012 in Louisville, Ky. IGE Media is the only publishing company in Kentuckiana that reaches both the healthcare executive and the healthcare consumer. IGE Media’s publications offer…