On July 1 of 2019, Bluegrass.org, headquartered in Lexington, Kentucky, changed its name to New Vista. This was bigger news than it may have seemed at first blush. Since 1966, the organization has been providing mental health, substance use services and intellectual and developmental disability services in Central Kentucky. And it is a large operation.…
Meet Paul Beatrice, president and CEO of Bluegrass.org
FAST FACTS Hometown: Rochester, Pennsylvania Family: My wife is a nurse practitioner and we have two grown children. Hobbies: Cooking and sports are my favorite activities to unwind. My teams are the ones I grew up watching – the Steelers, Pirates and Penguins. Living in Kentucky means horse racing and basketball have become new interests.…
Marketing and social media in the healthcare industry
We talked to marketing and PR folks across the state to hear how they are working to effectively utilize social media to engage patients and consumers. Below are the highlights. Medical News: What is the most effective marketing strategy or trend you are seeing in healthcare marketing? Debbie Cagle Chief Marketing Officer Centerstone Strategies around…
Peer support: Playing a growing role in addiction recovery
New trends are emerging in the treatment of addiction. Peer support is the next step in treating addiction like a disease. Addiction is a chronic condition like hypertension or diabetes or any other thing that needs management. Bluegrass.org is one of several organizations in the Commonwealth offering the state curriculum to train this new position…
2017 Healthcare Leaders: Insights from the Physician Community
By Ben Keeton Each year, Medical News talks with healthcare leaders from across the Commonwealth to get their perspective on the changing landscape of healthcare. This year, we focused on leaders within the physician community to understand the opportunities and challenges that they face in improving healthcare across Kentucky. Leaders include: (click to view profile)…